Published: 2026-03-31

Articles

THE ROLE OF ARTIFICIAL INTELLIGENCE IN SHAPING STRATEGIC DECISION-MAKING WITHIN MULTINATIONAL COMPANIES

Mazhar Ali Alyani, Ghulam Hussain, Azhar Ali Alyani, Sayyed Faheem Ali Shah, Saeed Ahmed

1-14

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MANAGING CROSS-BORDER CONFLICTS: POLICY INSIGHTS FROM NAGORNO-KARABAKH FOR PAKISTAN

Sofia Shafiq, Irsha Qureshi

15-23

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INVESTIGATING THE NONLINEAR IMPACT OF TRADE LIBERALIZATION ON ECONOMIC GROWTH IN PAKISTAN

Muhammad Aqeel Aslam, Waheed Ur Rehman, Faisal Bin Ubaid

24-33

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EXPLORING GEN Z RETENTION: THE IMPACT OF CAREER BENEFITS ON COMMITMENT AND EMPLOYER BRANDING

Shahzaib Khan

34-40

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THE EFFECT OF FEMALE BOARD MEMBERS’ RISK AVERSION AND MONITORING ON TRADE CREDIT USAGE AND FIRM PERFORMANCE

Younus Khan, Aftab Ahmed Soomro, Obaidullah

41-58

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